I never usually look at the leaflets/brochures/advertisements that come free with my glossy magazine, but this once I got sucked in – the girl on the front cover was sitting outside in the cold wearing loads of beautiful knitted and jersey pieces complete with woolly socks, gloves and a snood, and looked so perfectly warm and cosy, that I couldn’t resist opening the catalogue.
Hush has been around for eight years, and is “probably the UK’s leading nightwear and loungewear specialist”, according to their website. It was founded by a woman named Mandy Watkins, originally from Australia, who spotted a clear gap in the market “for a company selling stylish clothes to relax in”. Why I haven’t heard of them before could be due to the fact they “don’t really advertise”, but “prefer to spend the money on giving you the best possible product and service at a sensible price”. I have to say I really like this philosophy.
I absolutely LOVE dressing into cosy knits and pyjama bottoms in the winter at home on a Sunday, while sitting on the sofa sipping hot chocolate or mulled wine. I don’t like to admit it, but I even go outside for a walk sometimes in these outfits (plus coat plus Ugg boots), completely overjoyed by the idea that I can wear whatever I want because it’s a Sunday.
The awkwardness starts when I happen to come across another human being during these walks – even worse when I accidentally wander into an area with quite a few other people in it. All of a sudden I don’t feel so happy any more; I feel rather embarrassed that I came outside in my “cool” pyjama bottoms just because I felt cosy and comfortable in it.
What if I could be cosy and warm, totally overjoyed at being able to wear whatever I want and feel comfortable in, and not look like a lunatic at the same time?! This is exactly where Hush comes into the picture!
If dressing into comfortable clothes on the weekend makes you happy but you want to wear something more stylish than old tracksuit bottoms and baggy T-shirts, you must check out the most recent Hush catalogue.
Although I still very much lust after their amazing pyjamas as well, I will be mostly investing in some cosy knits and key pieces like the long harem trousers to wear instead of my pyjama bottoms on the streets of suburban London on a winter Sunday.